Dollar General Corp (DG) (2024)

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Stock XNYS Rating as of

$83.21 +2.64(3.28%)

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As of Delayed Price Post-Trading:$83.48 +0.27

Company Report

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Impressive Store Density and Scale Should Give Dollar General a Durable Edge in Rural Towns

Noah Rohr

Dollar General’s more than 20,000 small-box locations make the retailer an omnipresent force in rural communities that lack national retail chains. The firm provides low-income households (a typical customer earns around $35,000-$40,000 per year) with a convenient fill-in shopping destination and reasonable price points on merchandise, which we view as the crux of its value proposition. Since thinly populated and less affluent towns cannot economically support an abundance of retailers, Dollar General thrives by leaning into areas with minimal competition. Furthermore, its impressive scale and proximity to consumers, product mix that is 80% consumables, and small basket size (usually around $15) help insulate the retailer from e-commerce competition.

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DG is trading within a range we consider fairly valued.

Price

$80.57

Fair Value

$653.00

Uncertainty

Medium

1-Star Price
$995.40

5-Star Price
$48.00

Economic Moat
Gnwsrg

Capital Allocation
Fnllwlpl

Bulls Say, Bears Say

Bulls

Dollar General is insulated from intense retail competition by its positioning in thinly populated rural towns, which are largely unattractive for most competing retail banners.

Bears

The dollar store footprint looks crowded today—Dollar General, Dollar Tree, and Family Dollar account for over 37,000 storefronts—which could weigh on opportunities to drive growth via store expansion.

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News

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  • Dollar General Announces Partnership with World Central Kitchen in Wake of Hurricane Francine
  • DG INVESTOR ALERT: Bronstein, Gewirtz and Grossman, LLC Announces an Investigation into Dollar General Corporation and Encourages Investors to Contact the Firm!
  • DG INVESTOR ALERT: Bronstein, Gewirtz and Grossman, LLC Announces an Investigation into Dollar General Corporation and Encourages Investors to Contact the Firm!
  • DG INVESTOR ALERT: Bronstein, Gewirtz and Grossman, LLC Announces an Investigation into Dollar General Corporation and Encourages Investors to Contact the Firm!
  • Dollar Tree's stock heads for worst day in 2 decades after a big earnings miss
  • DG INVESTOR ALERT: Bronstein, Gewirtz and Grossman, LLC Announces an Investigation into Dollar General Corporation and Encourages Investors to Contact the Firm!
  • DG INVESTOR ALERT: Bronstein, Gewirtz and Grossman, LLC Announces an Investigation into Dollar General Corporation and Encourages Investors to Contact the Firm!
  • DG INVESTOR ALERT: Bronstein, Gewirtz and Grossman, LLC Announces an Investigation into Dollar General Corporation and Encourages Investors to Contact the Firm!

Trading Information

Previous Close Price
$80.57
Day Range

$80.3184.27

52-Week Range

$77.96168.07

Bid/Ask
$83.00/$83.47

Market Cap
$18.30 Bil

Volume/Avg
4.6 Mil/3.8 Mil

Key Statistics

Price/Earnings (Normalized)
12.51

Price/Sales
0.45

Dividend Yield (Trailing)
2.93%

Dividend Yield (Forward)
2.93%

Total Yield
2.93%

Company Profile

With more than 20,000 locations, Dollar General’s banner is nearly ubiquitous across the rural United States. Dollar General serves as a convenient shopping destination for fill-in store trips, with its value proposition most relevant to consumers in small communities with a dearth of shopping options. The retailer operates a frugal store of about 7,500 square feet and primarily offers an assortment of branded and private-label consumable items (80% of net sales) such as paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items at low prices. Dollar General also offers a limited assortment of seasonal merchandise, home products, and apparel. The firm sells most items at a price point of $10 or less.

Sector
Consumer Defensive

Industry
Discount Stores

Stock Style Box
Mid Value

Total Number of Employees
170,000

Competitors

  • Dollar Tree Inc DLTR
  • Target Corp TGT
  • Walmart Inc WMT

Valuation

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Metric

DG

DLTR

TGT

Price/Earnings (Normalized)

12.5111.8515.22

Price/Book Value

2.441.944.72

Price/Sales

0.450.470.64

Price/Cash Flow

7.186.328.56

Price/Earnings

DG

DLTR

TGT

Financial Strength

Metric

DG

DLTR

TGT

Quick Ratio

0.180.100.17

Current Ratio

1.221.020.90

Interest Coverage

7.03−8.7814.45

Quick Ratio

DG

DLTR

TGT

Profitability

Metric

DG

DLTR

TGT

Return on Assets (Normalized)

4.71%5.35%8.54%

Return on Equity (Normalized)

21.58%15.27%35.60%

Return on Invested Capital (Normalized)

6.80%7.19%15.59%

Return on Assets

DG

DLTR

TGT

Discount Stores Industry Comparables

Screen With Investor

1-Day Chart

Name

Price

Morningstar Rating for Stocks

Capital Allocation

Economic Moat

Market Cap

Walmart Inc

WMT

NddxpczMwht$633.7 Bil
Costco Wholesale Corp

COST

GwxqknlcqTrhc$399.2 Bil
Target Corp

TGT

QdlvsvfmrBvdvr$67.9 Bil
Wal - Mart de Mexico SAB de CV ADR

WMMVY

Vglkhy$52.9 Bil
Wal - Mart de Mexico SAB de CV

WMMVF

Xbqppml$52.9 Bil
Dollarama Inc

DLMAF

Ysmkk$28.1 Bil
Pan Pacific International Holdings Corp ADR

DQJCY

Mwv$15.4 Bil
Dollar Tree Inc

DLTR

GxktqyxDdtt$14.3 Bil
BJ's Wholesale Club Holdings Inc

BJ

MklkppvwZxj$10.4 Bil

Sponsor Center

Dollar General Corp (DG) (2024)

FAQs

How easy is it to get hired at Dollar General? ›

Is it hard to get hired at Dollar General? Glassdoor users rated their interview experience at Dollar General as 58.1% positive with a difficulty rating score of 1.8 out of 5 (where 5 is the highest level of difficulty).

Should I buy DG stock? ›

Dollar General has a consensus rating of Moderate Buy which is based on 8 buy ratings, 12 hold ratings and 1 sell ratings. The average price target for Dollar General is $108.24. This is based on 21 Wall Streets Analysts 12-month price targets, issued in the past 3 months.

How much money does the CEO of Dollar General make? ›

Dollar General's CEO is Todd Vasos, appointed in Oct 2023, has a tenure of less than a year. total yearly compensation is $8.98M, comprised of 7.3% salary and 92.7% bonuses, including company stock and options. directly owns 0.062% of the company's shares, worth $11.00M.

What does Lisa mean at Dollar General? ›

B.O.B. reminds managers that they must observe the bottom of an associate's bag (Bottom of Bag). L.I.S.A. stands for “Look in Small Areas”, meaning that all small pockets and containers must be opened and verified.

How to pass the Dollar General assessment test? ›

Engaging in prior practice through online resources, which offer practice exams complete with answers, is the optimal strategy for success. Early preparation significantly increases the likelihood of performing well on the test and moving forward in Dollar General's employment process.

How to prepare for a Dollar General interview? ›

Your personality will play a part in whether the interviewer believes you would be a good fit for the Dollar General team. Talk to the interviewer about your personality -- such as introverted, energetic, or confident -- as opposed to your character -- such as hard-working, reliable, or honest.

Who is the largest owner of Dollar General stores? ›

Vanguard owns the most shares of Dollar General (DG).

Who owns DG? ›

Dollar General has a diverse ownership structure, with several major institutional investors holding significant stakes in the company. The top shareholders as of September 2023 are Vanguard Group, Inc., BlackRock, Inc., Capital International Investors, Capital World Investors, State Street Corporation, Price (T.

How is DG market different from Dollar General? ›

Dollar General operates about 19,000 stores in the US, 2,700 of which focus on fresh groceries. DG Markets stock produce, meat, and other foods that aren't typically found in dollar stores.

What is the highest paying job at Dollar General? ›

High-Paying Jobs at Dollar General Corporation
  • Director, Enterprise Architecture. $162K — $216K * ...
  • Director, Digital Marketing Engineering. ...
  • Director, Cloud Engineering. ...
  • Director, Technology Product Management. ...
  • Director Media Network Insights. ...
  • FINANCE MODERNIZATION MGR - ACCESS MGMT. ...
  • SR. ...
  • HR MODERNIZATION SR MANAGER.

Why did Jeff Owens leave Dollar General? ›

Dollar General Corp. Chief Executive Officer Jeff Owen stepped down after nearly a year in the role during which the shares plunged and workplace safety concerns mounted.

Which CEO makes $1 a year? ›

Instances of alternative compensation

For example, in 2010–11 Oracle's founder and CEO Larry Ellison made only $1 in salary, but earned over $77 million in other forms of compensation. In some cases, in lieu of a salary, the executives receive stock options.

What is Dollar General changing their name to? ›

In an effort to cater to customers who want a more upscale shopping experience, Dollar General is opening retail locations that operate under a different brand. These stores are called pOpshelf, and they're meant to appeal to wealthier and more suburban customers.

What does penny shopping mean? ›

Items are marked down to a penny only when it's determined that they need to be removed from stock. Typically, this markdown process happens on a Tuesday, so if you want to be able to buy one of these deeply discounted products, you'll want to go shopping then.

How many dollar generals are in the US? ›

How many Dollar General stores are there in the United States? As of July, 2024, there are 18912 Dollar General stores in the United States. These stores are located in 48 states and territories and 8008 cities. The state with the most Dollar General locations is Texas, with 1947 stores.

How long is an interview at Dollar General? ›

The Dollar General interview process starts with set questions. Management takes note of the candidate's responses during the one-on-one interview. It takes roughly 30 minutes to complete the meeting with a manager.

What is the youngest Dollar General to hire? ›

No. To work there, a person has to be 18 years old. No, you have to be 18 years or older to be employed at Dollar General.

What is the dress code for Dollar General employees? ›

Employees should wear appropriate clothing that is neat, clean, and in good condition. This includes items such as jeans, khakis, shorts, and skirts (no shorter than mid-thigh). Tops should be neat, collared and appropriate to the position. Shoes should be closed-toed and non-slip.

What does "ready for work" mean on a Dollar General application? ›

As far as Dollar General goes, “Ready for Work” means simply that, all of the canidates new hire paperwork has been completed, submitted and the background check has been received by the company and the new hire just needs to be scheduled for their first day of work.

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